Home of Leithal Thinking you can’t ignore

Hello, we’re Leith

Leith is a brand consultancy and creative agency in the same room. We create powerful and enduring brand platforms that allow us to execute with impact and relevance, which compound over time. Imagined by humans, harnessing AI, delivering work that works twice as hard.

Our work

Campaign / Experiential / Design

Bank of Scotland - Bank Note

To activate Bank of Scotland’s Go On... platform during the World Cup without an official sponsorship, we leveraged its 330-year currency heritage to immortalize Scott McTominay’s qualification-sealing overhead kick on 100 limited-edition £20 notes. Distributed through interactive city-centre vault hunts, auctions, and raffles, the earned-first campaign sparked global media attention while raising £195,000 for homelessness charity Crisis.

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Campaign / Advertisement / Film

Tennent's - Time to Dream

To capture Scotland’s return to the World Cup after 28 years, we evolved Tennent’s Raised in Scotland brand platform into Time to Dream, a campaign rooted in the lived emotional experience of football fans. Centred on a hero film shifting seamlessly from 1998 to the present day in a Glasgow pub, the creative grounded the brand in the authentic hub of Scottish football culture.

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Campaign / Health

Sanofi – The Meningitis Flag

The global meningitis community lacked a unified voice. This made it difficult to raise awareness and advocate for resources to fight the disease. So, ahead of the Paris 2024 Paralympic Games, we created The Meningitis Flag, a powerful global symbol of resilience, determination and hope. Adopted by more than 40 patient associations (and worn by the French Prime Minister throughout the games), The Meningitis Flag now flies in over 40 countries and has been formally recognised by the World Health Organisation.

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Food and drink

IRN BRU – Social Media

For three decades, our work with IRN-BRU has been anchored in irreverent humor, bold spirit, and strength of character. As the brand evolved under the Made in Scotland from Girders brand platform, we partnered with IRN-BRU to activate this vision across social media and creator networks. By shaping culturally relevant digital content that honours both the new platform and 30 years of shared heritage, we’ve kept Scotland’s favourite soft drink at the centre of the online conversation.

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Campaign / Advertisement / Retail and Consumer Goods

Lovehoney – Feel the Lovehoney

Lovehoney's ambition to be the global leader in sexual wellness faced a significant operational obstacle: a complex and restrictive advertising landscape. Through bold humour and cheeky innuendo, the Feel the Lovehoney platform has allowed the brand to skilfully navigate this challenge while maintaining its signature mischievous personality, transforming regulatory hurdles into creative opportunities and empowering a growing audience to embrace pleasure with confidence and joy.

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Who we work with

We work with brands and organisations of all shapes and sizes. But usually there’s a common thread. With so much fragmentation nowadays, we know that everything can feel a little disjointed. We can help with that.

Health

Prescribing Leith creativity for health clients

We combine the intelligence of our global health communications network with the boldest creativity around.

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Leithal Thinking

The Youth Bias

Discover how advertising misrepresents Gen X and why it's costing brands.

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Need some help?

We love a natter (work-related or otherwise). So don’t be shy.