Irn-Bru

Original and beast

IRN-BOO

The challenge

To disrupt the dominance of other soft drinks at Halloween.

The bold idea

Giving classic IRN-BRU glass bottles a spooky makeover and offered our fans a chance to win an exclusive set of limited edition IRN-BOO!

IRN-BOO
IRN-BOO
IRN-BOO
IRN-BOO
IRN-BOO
IRN-BOO
IRN-BOO
IRN-BOO
IRN-BOO
IRN-BOO

We can do this for you too.
We love working with brands that want to outsmart their competitors. If that sounds like you, let's talk.