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Disrupt

Build a culture that embraces the future of tech & innovation and the bank’s progress with FinTech.

The bold idea

Set the programme apart with a striking communications theme for a flagship conference and content for a year long focus on pioneering tech trends.

Year 3 of Disrupt saw the project evolving into 12 months of educational content on key trends, from cloud computing to artificial intelligence. We introduced them to the internal audience with striking visuals and animations.

We took the Disrupt identity to 2.0 with an award winning design exploring the interaction between tech and society. This was brought to life on the day across multiple touch points: illustrations, stage design, environmental branding and animations.

To launch the first Disrupt live streamed symposium, we developed eye-popping illustrations encouraging attendees and viewers to listen, learn, think and act - inspiring innovations to deliver better service for customers.

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