IRN-BRU
OWNING CHRISTMAS
snowman wicked

The challenge

For most people, the saccharine-coated coke ad with the trucks used to signify the arrival of Christmas, even in Scotland. For IRN-BRU, this just wouldn’t do.

The bold idea

A wicked take on Raymond Briggs’ classic Christmas tale, with a flame-haired wee boy and a devilish snowman.

forth rail bridge
snowman flying
snowman stag
snowman- skating

The results

As the Telegraph said in 2016, the Snowman is regarded by many as the best Christmas ad ever made.

We can do this for you too

We love working with brands that want to outsmart their competitors. If that sounds like you, let’s talk.

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